Technology and analytics

Focus on these five areas.

The best stay attuned to their customers’ signals in the social graph.

Three cybersecurity investments to target.

A Q&A with Marco Casalaina, the head of Salesforce's Einstein AI program.

The Internet promises to give marketing the same boost in productivity that new operational strategies have given to manufacturing.

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

A recent edition of Fortune describes innovations in computer gaming that are likely to be as disruptive to incumbent players like Electronic Arts and Activision as the move toward cloud computing is to providers of shrink-wrapped software. While the incumbents have been engaged in the innovation equivalent of an arms race – ever more powerful […]

Interviews with workers from around the world shed light on their hopes and concerns.

The interview question of the future.

New research suggests that many companies are failing to give people the tools they need to communicate and collaborate.

To be more responsive to customers, companies often break down organizational walls between their units--setting up all manner of cross-business and cross-functional...

And in some cases the boards themselves will have to change.

People like the product, but the process falls short.

This item also appears in the April, 2008 issue of Harvard Business Review. The internet is widely considered the most measurable of advertising media, but those easily tracked click-throughs and e-commerce sales don’t tell the whole story. Far from it. Internet advertising stimulates off-line sales, too — in most cases, our firm finds that online […]

They’re building on their existing skills in analytics.

It's using RNA analysis to combat multiple myeloma.

A second generation of electronic commerce is emerging, one that will be shaped more by strategy than by experimentation. The battle for competitive advantage will be waged along three dimensions: reach, affiliation, and richness.

New technologies can be dazzling. But do they represent the future of retailing? Have the fundamentals really changed?

In the latest issue of Business Week, Stephen Baker’s article “Beware Social Media Snake Oil” makes a provocative argument. He claims that all the hype around social networks, wikis, and blogs for business neglects the potential risks and time wasted. While I think he is overstating the argument, he is bringing up a vital question […]

Consensus is often the enemy of innovation.