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What Sesame Street's Move to HBO Says About the Media Business
Strategy & Execution Digital ArticleNeither content nor distribution is enough on its own. -
Have NBC and Fox Forgotten Enough to Disrupt?
Innovation & Leadership Digital ArticleMy last post argued that disruption in online video was likely to come from someone outside the industry. Yet, consummate industry insiders NBC Universal... -
3 Strategic Questions the Media Industry's Future Depends On
Innovation & Entrepreneurship Digital ArticleThe balancing act between human creativity and technology. -
AT&T, Time Warner, and What Makes Vertical Mergers Succeed
Strategy & Execution Digital ArticleCould the telecom giant accomplish the same thing with a contract? -
Why Isn't Hulu Better?
Strategy & Execution Digital ArticleIt's chasing Netflix, but its structure has held it back. -
Life's Work: An Interview with Martin Baron
Leadership & Managing People Magazine ArticleThe former top editor of the Boston Globe and the Washington Post talks about the Globe's investigation of the Catholic Church sex abuse scandal, attacks... -
Making Sense of the NFT Marketplace
Strategy Digital ArticlePartnering with the right platform is the critical first step to driving customer engagement and securing your position in this new digital economy. -
Why NBC's Quarterlife Failed to Disrupt
Innovation & Leadership Digital ArticleIf you blinked, you missed NBC Universal's hotly hyped new show "Quarterlife." After airing a single episode on NBC, the media titan decided to move the... -
Two Questions to Ask When Entering a Negotiation
Communication Digital ArticleThe Writers' Guild of America (WGA) strike is now behind us, and new episodes of our favorite shows are once again in production. Given the tremendous... -
The Strategy Behind TikTok's Global Rise
Strategy & Execution Digital ArticleThe video app has a version for China's internet and a version for the rest of the world. -
Tackling the Problem of Subscribers Who Binge...Then Bail
Strategy & Execution Digital ArticleThree strategies to help streaming services reduce subscriber churn. -
Life's Work: An Interview with Jann Wenner
Leadership & Managing People Magazine ArticleThe cofounder of Rolling Stone discusses how a magazine launched on the fly revolutionized music journalism, changed the way politics and social issues... -
Feedback - the American Idol Way
Communication Digital ArticleLast night, American Idol gave eight contestants another shot at becoming a star. All of the evening's young singers had failed to make it through in...
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Minneapolis Star Tribune
Leadership & Managing People Case Study8.95View Details In the summer of 2019, Mike Klingensmith, CEO of the Minneapolis Star Tribune, the Twin Cities metro region's largest newspaper, reviewed subscription... -
The Walt Disney Company
Management Case Study9.95View Details The protagonist of the case is Bob Iger, who has been appointed CEO of Disney for a second term. During Bob Chapek's brief tenure as CEO (2020-22), Disney's... -
From Broadcaster to National Media Network: Tracing Mediacorp's Evolution to a Transmedia Ecosystem
Strategy & Execution Case Study8.95View Details Since early 2021, Mediacorp had started discussions and planning for its Mediacorp 2030 vision. Several new initiatives were proposed to deepen its digital... -
Digital Transformation at The Washington Post: Innovating for the Next Generation
Strategy & Execution Case Study8.95View Details The Washington Post (The Post) is one of the world's most respected news-media organizations. After joining The Post as CEO and publisher in 2014, Fred... -
TNL Media Group
Leadership & Managing People Case Study8.95View Details -
Katie Couric Media: Landing the First Client
Innovation & Entrepreneurship Case Study8.95View Details In May 2018, celebrated journalist Katie Couric and her husband, John Molner, had recently launched a full-service media firm called Katie Couric Media... -
Reinventing the Sales Process Map: Asana Restructures to Maximize Revenues
Innovation & Entrepreneurship Case Study8.95View Details At the end of 2016, the workplace productivity software company Asana faced a turning point. Launched in 2011 as a free online service, the firm added... -
George Soros: A Life in Full
30.00View Details A compelling new picture of one of the most important, complex, and misunderstood figures of our time. The name George Soros is recognized around the... -
Turnaround at Warner Bros. Discovery
Management Case Study8.95View Details In May 2021, Discovery, Inc. announced the acquisition of WarnerMedia from AT&T, with David Zaslav to become the Chief Executive Officer of the new consolidated... -
HCL Technologies: Driving Innovation Through Ecosystem Innovation Platform
Innovation & Entrepreneurship Case Study8.95View Details HCL Technologies Ltd., one of the big four information technology companies in India, had established a corporate entrepreneurship function within its... -
The Start of the Start: Entrepreneurial Opportunity Identification and Evaluation
Management Case Study8.95View Details Twelve entrepreneurs were interviewed to understand the most effective paths that founders can take to identify and evaluate promising opportunities.... -
Manan Publishing: Raising Funds for Not-for-profit
Management Case Study8.95View Details Subir Shukla, the Principal Coordinator in Ignus Pahal, was involved in improving education for marginalized children. After working for many years at... -
Elgourmet.com
Sales & Marketing Case Study8.95View Details Growing was critical to ensure the survival of PRAMER, a cable TV producer and distributor of regional content in Latin America (except Brazil). Growth... -
Zee Entertainment and Essel Group: A Quest for Legacy and Beyond (B)
Innovation & Entrepreneurship Case Study5.00View Details Case B of the two-part series "Zee Entertainment and Essel Group: A Quest for Legacy and Beyond" describes the evolution and eventual resolution of the... -
Digital Disruption at the Vikatan Group: A Case of Adaptation and Strategic Persistence
Strategy & Execution Case Study8.95View Details The case traces the digital journey of the Vikatan Group, a Tamil media conglomerate in India. The case can be used to build a process-based framework... -
World of Dreams Entertainment Group: Building a Resilient Business
Innovation & Entrepreneurship Case Study8.95View Details In 2021, Ron DeShay, former American Idol producer, is launching his new business venture: World of Dreams Entertainment Group. World of Dreams rethought... -
EveryDay Medical - Keyword Bidding Optimization
Sales & Marketing Case Study8.95View Details EveryDay Medical, a provider of home and durable medical equipment and supplies, uses Internet advertising to attract potential customer flow to their... -
Hannah Beachler: Worldbuilding in Wakanda
Management Case Study8.95View Details Hannah Beachler combines a collection of diverse interests and experiences as she pursues a career as a Production Designer in Hollywood. Collaborations... -
HearstLab in 2020: Igniting Innovation and Empowering Women
Innovation & Entrepreneurship Case Study8.95View Details In 2019, Eve Burton, Chairwoman of HearstLab and Chief Legal Officer at Hearst Corporation, knew that HearstLab was at a key inflection point for growth-with... -
Fishbowl: Scaling Up
Sales & Marketing Case Study8.95View Details Fishbowl is a social media app that allows professionals to connect with other relevant professionals both within their company and across industry. Unlike...
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HCL Technologies: Driving Innovation Through Ecosystem Innovation Platform, Teaching Note
Innovation & Entrepreneurship Digital ArticleTeaching note for case W25009. -
Minneapolis Star Tribune
Leadership & Managing People Case Study8.95View Details In the summer of 2019, Mike Klingensmith, CEO of the Minneapolis Star Tribune, the Twin Cities metro region's largest newspaper, reviewed subscription... -
What Sesame Street's Move to HBO Says About the Media Business
Strategy & Execution Digital ArticleNeither content nor distribution is enough on its own. -
TNL Media Group, Teaching Note
Leadership & Managing People Digital ArticleTeaching note to case 422010 -
The Walt Disney Company
Management Case Study9.95View Details The protagonist of the case is Bob Iger, who has been appointed CEO of Disney for a second term. During Bob Chapek's brief tenure as CEO (2020-22), Disney's... -
From Broadcaster to National Media Network: Tracing Mediacorp's Evolution to a Transmedia Ecosystem
Strategy & Execution Case Study8.95View Details Since early 2021, Mediacorp had started discussions and planning for its Mediacorp 2030 vision. Several new initiatives were proposed to deepen its digital... -
Have NBC and Fox Forgotten Enough to Disrupt?
Innovation & Leadership Digital ArticleMy last post argued that disruption in online video was likely to come from someone outside the industry. Yet, consummate industry insiders NBC Universal... -
Digital Transformation at The Washington Post: Innovating for the Next Generation
Strategy & Execution Case Study8.95View Details The Washington Post (The Post) is one of the world's most respected news-media organizations. After joining The Post as CEO and publisher in 2014, Fred... -
TNL Media Group
Leadership & Managing People Case Study8.95View Details -
Katie Couric Media: Landing the First Client
Innovation & Entrepreneurship Case Study8.95View Details In May 2018, celebrated journalist Katie Couric and her husband, John Molner, had recently launched a full-service media firm called Katie Couric Media...
