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Shrinking Fast and Smart in the Defense Industry
Government Magazine ArticleAuthor’s note: Alistair Hanna, Michael Reopel, and Stuart Flack, all of McKinsey & Company, contributed to this article. The U.S. defense industry is struggling to reorganize itself for growth, if not for survival. The disappearance of the communist threat and the desperate need to revive the U.S. economy have taken the defense industry for a […] -
Strategy as Active Waiting
Strategy & Execution Magazine ArticleSuccessful executives who cut their teeth in stable industries or in developed countries often stumble when they face more volatile markets. They falter,... -
Blue Oceans in Outer Space
Global Business Magazine ArticleThe void beyond Earth has become an exciting frontier for entrepreneurial ventures. SpaceX, Blue Origin, and scads of other companies are pursuing commercial... -
Turning Great Strategy into Great Performance
Strategy & Execution Magazine ArticleDespite the enormous time and energy that goes into strategy development, many companies have little to show for their efforts. Indeed, research by the... -
Evidence-Based Management
Organizational Development Magazine ArticleFor the most part, managers looking to cure their organizational ills rely on obsolete knowledge they picked up in school, long-standing but never proven... -
When the Twitterverse Turns on You (HBR Case Study and Commentary)
Sales & Marketing Magazine ArticleCanadian Jet just launched a social media contest: The traveler who posts the most creative tweet using the hashtag #CanJetLuxury will win two round-trip... -
Life's Work: Sally Ride
Leadership & Managing People Magazine ArticleThe first American woman astronaut in space and the founder of Sally Ride Science on becoming an astronaut and role model, collaborating in tight quarters,... -
Management Lessons from Mars
Organizational Development Magazine ArticleNASA's fabled Faster, Better, Cheaper initiative sped up the agency's spacecraft development. But when missions began to fail, it was faulty organizational... -
The Reinvention of NASA
Change management Digital ArticleIt learned to embrace open innovation, agility, and collaboration. -
Your Loyalty Program Is Betraying You
Sales & Marketing Magazine ArticleEven as loyalty programs are launched left and right, many are being scuttled. How can that be? These days, everyone knows that an old customer retained... -
Reclaim Your Job
Organizational Development Magazine ArticleAsk most managers what gets in the way of their success, and you'll hear the familiar litany of complaints: Not enough time. Limited resources. No clear... -
Managing High-Stakes Situations: 5 Lessons from the Pentagon
Crisis communication Digital ArticleAsh Carter on why it takes a strong communication plan and a transparent culture. -
Is India an Innovation Giant... or Pygmy?
Innovation & Leadership Digital ArticleThe sky is no longer the limit for what the innovative Indian mind can achieve. Or so I thought on April 28, as I witnessed with awe and pride India's... -
Singapore Airlines' Balancing Act
Strategy & Execution Magazine ArticleSingapore Airlines is widely regarded as an exemplar of excellence in an industry whose service standards are tumbling. What's not so well known is that... -
Information Technology and the Board of Directors
Operations strategy Magazine ArticleBoard practices for monitoring technology investments vary widely and often wildly. As technology’s cost, complexity, and consequences grow, directors need a framework to develop IT policies that fit the companies they oversee. -
Hiring for Smarts
Leadership & Managing People Magazine ArticleYes, it's nice when a leader is charismatic and confident. And a great resume can tell you a lot about a person's knowledge and experience. But such assets... -
First Make It Work, Then Rebrand It
Mergers and acquisitions Magazine ArticleUsually when companies merge, they get right to work on rebranding. In the case of airlines, the combined entity’s new logo quickly finds its way onto repainted planes, restyled uniforms, and fresh airport signage. But after Avianca and TACA merged—each with its own rich heritage, culture, and business—we took our time. In fact, we waited […] -
How Smaller Manufacturers Can Upgrade Their Tech
Operations and supply chain management Digital ArticleSix ways to get started. -
Inside Boeing’s Big Move
Operations strategy Magazine ArticleThe aerospace giant shifted its headquarters from Seattle to Chicago in record time. The leader of the effort tells how. -
Quest for Customer Focus
Sales & Marketing Magazine ArticleCompanies have poured enormous amounts of money into customer relationship management, but in many cases the investment hasn't really paid off. That's...
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VivaColombia: The Challenge of Growing a Low-Cost Airline in Latin America
Global Business Case Study8.95View Details The case describes the emergence and business model of VivaColombia, a low-cost Colombian airline. The airline was established in 2008, although it did... -
Tale of Two Airlines in the Network Age: Or Why the Spirit of King George III Is Alive and Well
Technology & Operations Case Study8.95View Details Introduces issues of new service standards in an information-intensive world. -
Jan Carlzon: CEO at SAS (A)
Leadership & Managing People Case Study8.95View Details Describes Jan Carlzon's actions on assuming the CEO's responsibility at SAS in a time of financial and organizational difficulty. After tracing Carlzon's... -
Rolls-Royce in Singapore: Becoming a Real Partner in the Group's Global Network
Global Business Case Study8.95View Details This relatively short case describes the development of Rolls-Royce's (RR) Seletar plant in Singapore, and in particular how the plant moved very quickly... -
Vueling's Mobile Strategy Takes Flight
Technology & Operations Case Study8.95View Details Vueling Airlines announced in 2014 that a larger percentage of its IT budget would be spent on mobile applications than on the website. However, the revenue... -
CFM International, Inc.
Strategy & Execution Case Study8.95View Details In April 1987 the management team of CFM International, Inc. (CFMI) was considering developing a new jet engine for the Airbus A340. The withdrawal of... -
Ready to Take Off (A): The Global Large Civil Aircraft Industry
Leadership & Managing People Case Study8.95View Details A capital-intensive industry that requires sophisticated high technology and enormous economies of scale, the global large civil aircraft industry allows... -
HUL's Acquisition of GSK Consumer Healthcare: A Hefty Rise in Intangible Assets
Management Case Study8.95View Details In January 2019, the Competition Commission of India approved a significant merger in India's fast-moving consumer goods industry. The merger between... -
BAE Automated Systems (A): Denver International Airport Baggage-Handling System
Technology & Operations Case Study9.95View Details Describes the events surrounding the construction of the BAE baggage-handling system at the Denver International Airport. It looks specifically at project... -
Tiger Airways: Buyout Offer from Singapore International Airlines
Finance & Accounting Case Study8.95View Details In January of 2016, Singapore International Airlines Group (SIA) announced that it had secured more than 90 per cent stake in Tiger Airways Holdings Limited... -
Air India and Indian Airlines Merger: Is it Flying?
Strategy & Execution Case Study8.95View Details The case describes the merger of Air India and Indian Airlines, two national carriers. The due diligence predicted both airlines would survive and prosper... -
Icelandair (D): Boeing 737 Max Grounding and WOW Bankruptcy
Strategy & Execution Case Study5.00View Details Case Supplement for Case IES782 -
Planetary Resources Inc., Property Rights, and the Regulation of the Space Economy
Global Business Case Study11.95View Details Planetary Resources, Inc. (PRI) had a bold, some said crazy, vision: to mine asteroids. One might have assumed that developing the right technology would... -
People Express Airlines
Innovation & Entrepreneurship Case Study8.95View Details Recounts the history of People Express Airlines, which grew rapidly after its inception in 1980 then failed spectacularly in 1986. Profiles People's aggressive... -
JetBlue Airways: Deicing at Logan Airport
Technology & Operations Case Study14.00View Details The case explores a deicing capacity expansion decision made by JetBlue at Boston Logan International Airport in the summer of 2010. The need for capacity... -
Airlines and Antitrust: Scrutinizing the American Airlines-US Airways Merger
Global Business Case Study8.95View Details In August 2013, the Antitrust Division of the Department of Justice (DOJ) shocked many in the airline industry by filing a lawsuit to block the merger... -
WestJet: Building a High-Engagement Culture
Organizational Development Case Study11.95View Details WestJet Airlines had achieved a lot. The airline had taken to the skies only 13 years earlier, with three airplanes flying to five destinations. Now,... -
FRESH AIR - Confidential Instructions for City of Boston Negotiation Team
Strategy & Execution Case Study5.00View Details Two-party or two-team, multi-issue, integrative/distributive negotiation between representatives of a new low-cost airline and a potential headquarters... -
Alaska Airlines: For the Same Price, You Just Get More...
Technology & Operations Case Study6.95View Details Alaska Airlines grapples with the issue of whether or not advanced use of technology to enable its customers to serve themselves (self-service) in certain... -
D-Orbit: Keeping The Thermosphere Clean
Strategy & Execution Case Study8.95View Details The case triggers discussions on the tension between market imperatives (the extent to which the solution proposed by D-Orbit offers more value to customers...
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VivaColombia: The Challenge of Growing a Low-Cost Airline in Latin America
Global Business Case Study8.95View Details The case describes the emergence and business model of VivaColombia, a low-cost Colombian airline. The airline was established in 2008, although it did... -
VivaColombia: The Challenge of Growing a Low-Cost Airline in Latin America, Teaching Note
Global Business Digital ArticleTeaching note for case HEC195. -
Tale of Two Airlines in the Network Age: Or Why the Spirit of King George III Is Alive and Well
Technology & Operations Case Study8.95View Details Introduces issues of new service standards in an information-intensive world. -
Jan Carlzon: CEO at SAS (A)
Leadership & Managing People Case Study8.95View Details Describes Jan Carlzon's actions on assuming the CEO's responsibility at SAS in a time of financial and organizational difficulty. After tracing Carlzon's... -
Rolls-Royce in Singapore: Becoming a Real Partner in the Group's Global Network
Global Business Case Study8.95View Details This relatively short case describes the development of Rolls-Royce's (RR) Seletar plant in Singapore, and in particular how the plant moved very quickly... -
Vueling's Mobile Strategy Takes Flight
Technology & Operations Case Study8.95View Details Vueling Airlines announced in 2014 that a larger percentage of its IT budget would be spent on mobile applications than on the website. However, the revenue... -
Shrinking Fast and Smart in the Defense Industry
Government Magazine ArticleAuthor’s note: Alistair Hanna, Michael Reopel, and Stuart Flack, all of McKinsey & Company, contributed to this article. The U.S. defense industry is struggling to reorganize itself for growth, if not for survival. The disappearance of the communist threat and the desperate need to revive the U.S. economy have taken the defense industry for a […] -
CFM International, Inc.
Strategy & Execution Case Study8.95View Details In April 1987 the management team of CFM International, Inc. (CFMI) was considering developing a new jet engine for the Airbus A340. The withdrawal of... -
How I Did It Live: Powerful Stories of Strategic Business Leadership from the World's Top CEOs
Strategy & Execution Digital ArticleHarvard Business Review now invites you to join us for this "How I Did It LIVE" webinar with Ed Bastian, CEO of Delta Air Lines, who will describe how... -
Strategy as Active Waiting
Strategy & Execution Magazine ArticleSuccessful executives who cut their teeth in stable industries or in developed countries often stumble when they face more volatile markets. They falter,...