An advanced AI model considers much more than what competitors are charging.

Mirakl provided the technology and seller network required for companies like Macy's, Best Buy, Walmart, Siemens, or Carrefour to simply design, launch,...

In April 2019, Sylvarella CEO Sylvia Coparella must assess the impact of the company's Buy Online, Pickup in Store (BOPS) program on her company's overall...

In October 2018, fashion, wellness, and beauty retailer Sylvarella implemented a Buy Online, Pickup in Store (BOPS) program in an attempt to counteract...

In April 2019, Sylvarella VP of E-Commerce Charla Limont must review an analysis of her department's sales data to determine the impact of the company's...

In April 2019, Sylvia VP of Store Operations Axley Vega must review an analysis of her department's sales data to determine the impact of the company's...

Firms compete in an increasingly omnichannel environment. Customers no longer travel a single linear path but traverse a complex map invoking many channels,...

Instead of viewing salespeople as an expendable cost, store managers should treat them as an asset in their battle with e-tailers.

At a time when many traditional retailers are closing their physical stores, digitally native vertical brands such as Bonobos, which specializes in men's...

This is an MIT Sloan Management Review article. Customers are increasingly "omnichannel"-deploying both online and offline channels -in their thinking...