Three recommendations for where — and how — to deploy this new technology.

Beware these four common misconceptions.

Forget EBITDA. Here's how to really measure success.

In "Connected Strategy," strategy and operations experts Nicolaj Siggelkow and Christian Terwiesch introduced a framework to help businesses turn occasional,...

Take into account the value of data.

Business Models for Transforming Customer Relationships. What if there were a way to turn occasional, sporadic transactions with customers into long-term,...

New technologies have made 24/7 customer relationships possible. It’s time to change your business model accordingly.

Featuring Nicolaj Siggelkow and Christian Terwiesch, co-authors of Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage, and professors at the Wharton School, University of Pennsylvania.

Leaders rarely succeed in marrying empirical rigor and creative thinking. Here’s how they could do better.

Progressive is a leader in providing nonstandard (high-risk) automobile insurance to drivers across America, with a long record of extraordinary profitability....