You wouldn’t think that the world of green business would need much more publicity, given the steady drumbeat of media stories, blogs, websites, TV shows, billboards, events, and other shout-outs plugging green companies, products, and services.
Public Relations and the Many Shades of Greenwash
You wouldn’t think that the world of green business would need much more publicity, given the steady drumbeat of media stories, blogs, websites, TV shows, billboards, events, and other shout-outs plugging green companies, products, and services. But get ready for more. The world of public relations has discovered green with a vengeance, and the big […]
July 22, 2008