The contemporary business world lauds those who are seen as creative. Innovators such as Elon Musk and Jony Ive have become household names. Yet, for many of us, despite our best efforts to be recognized as creative thinkers, our suggestions in meetings are ignored and our pitches to bosses get rebuffed.
How to Rebrand Yourself as Creative When You’re Not Perceived That Way
You won’t get anywhere with subtlety.
May 25, 2017
Summary.
Having a reputation for creativity can be a major boon to your career. In fact, an Adobe/Forrester Research study showed that 82% of leaders surveyed saw a strong link between creativity and business results. If you feel your creative potential is being overlooked, it’s worth the time and effort to rebrand yourself. Begin by associating yourself with the concept of creativity. Follow news developments related to industry or societal trends, and read books about the process of creativity. If opportunities to showcase your interest in innovation arise organically, such as serving on a strategic planning committee, be sure to volunteer and invest yourself in the process. And share your ideas. The hidden part of creativity is execution. For your best ideas, marshal the evidence and create a proposal backed by research and data. Even if your boss and colleagues don’t go for it, they’ll have to take note of your initiative and dedication in moving the concept forward.