There is no shortage of digital health offerings in the market promising to enhance patient care and achieve aspects of the quadruple aim of enhancing the patient experience, improving population health, reducing costs, and improving the work life of health care providers. They include apps, devices, augmented intelligence, and data analytics. However, it is unclear how many of these options solve the right problems based on actual user needs.
How to Engage Physicians in Innovative Health Care Efforts
Because the digital health ecosystem is growing and evolving so rapidly, it has become difficult for physicians, patients, and health system administrators to navigate potential solutions that can address multifaceted problems, as well as meet requirements for privacy, security, clinical efficacy, usability, and interoperability. To help address this problem, the American Medical Association created its Physician Innovation Network (PIN), which connects physicians, residents, and medical students to health technology companies and entrepreneurs Through research and talking with physicians active on the platform, the AMA has gathered some best practices for engaging physicians, residents, and medical students in health care innovation. Below are some thoughts based on the AMA’s interactions with physicians and innovators involved in PIN.