Over the years we’ve participated in, advised on, or studied hundreds of digital transformations. In doing so, we’ve gained a perspective on just how difficult true digital transformation really is and what it takes to succeed. Digital transformation is not for the faint of heart — the unfortunate reality is that, to date, many such efforts, like transformation programs in general, have failed.
Digital Transformation Comes Down to Talent in 4 Key Areas
Digital transformation requires talent. Assembling the right team of people in four domains — technology, data, process people, and organizational change capacity — may be the single most important step that a company contemplating digital transformation can take. Each of these areas require a certain set of skills.
In the technology domain, you need people with technological depth and breadth, and the ability to work hand-in-hand with the business. Leaders of the technology domain must be great communicators, and they must have strategic sense. You’ll need this same breadth and depth in the next domain: data. You also need the ability to convince large numbers of people at the front lines of organizations to take on new roles as data customers and data creators.
When considering the next domain, process, look for the ability to “herd cats” – to align silos and to know when incremental process improvement is sufficient or when radical process reengineering is necessary. Finally, for organizational change capability, look for leadership, teamwork, courage, emotional intelligence, and other elements of change management.