This is post 3 in a series of blog posts from downturn strategist Darrell Rigby and fellow partners at Bain & Company. We will walk you through the tools and strategies you need to survive the current downturn and to improve your competitive position. To go deeper and complement these posts, we will provide early chapters–available free for download here for a limited time, and then available for sale on Amazon–of Rigby’s forthcoming book with Harvard Business Press, Winning in Turbulence. We understand the need for companies to get started immediately. And while we realize that survival is every company’s top priority, we also know that downturns present strategic opportunities for well-positioned companies along with the inevitable risks. Our goal is to help you navigate both.To learn more about this series, read the Memo to the CEO box to the right.